LAW XI - The Law of Dropping the Hammer

After bearing witness to the largest Acquistion that Google has ever made, I was inspired to publish a new law for the 21 irrefutable laws of force. I even posted on my CKMG blog about the event today.

Steve Chen and Chad Hurley started their company YouTube a little over 20 months ago in Chad's garage. They were running their company on credit card debt up until the time when they secured venture capital funding. To keep things slim they have been running their 65 person team in an office space above a pizzeria.

>>> Fast foward to October 9th, 2006.



This is the Law of Dropping the Hammer...

This was a great move for all parties involved. YouTube has become one of the stickiest sites on the web. There are people that spends hours viewing user generated clips. People are spending more time on this site than they are watching TV.

YouTooble is going to drop some serious advertising hammers on the networks and the networks will be out of their minds not to leverage YouTooble's readership to promote new programs, movies, etc...

Ahhh... you must love the power of great content!

Content on the Internet will continue to improve, it will continue to become more interactive and the amount of time people spend online will continue to increase. Every new page of content adds another valuable piece of organic real estate to your site. Just like every new video clip added another piece of organic real estate to YouTube.com.

The companies that truly understand this must take an aggressive posture to get positioned to reap the fruits of this explosion. It is stories like this that keep one motivated to continue building and coming up with creative approaches for ones business.

The Google Founders, Steve & Chad, and Sequoia Capital will be forever recognized as the group that inspired LAW XI, the Law of Dropping the Hammer.

They have seriously set the tone for the next 12 months. Let's see which social network is next to be scooped up by a search engine.

Facebook?